Tres Capas is a globally inspired denim brand built on the philosophy of strength, durability, and urban sophistication.

Tres Capas is a globally inspired denim brand built on the philosophy of strength, durability, and urban sophistication. With a name that translates to “Three Layers,” it represents not just constructional integrity but also the layered persona of the modern wearer—bold, expressive, and grounded.

Every pair of Tres Capas jeans is a fusion of cultural heritage and modern design, with roots in New Delhi, Mumbai, Mexico, and Spain. Whether worn on the streets of Madrid or the lanes of Mumbai, Tres Capas stands as a badge of quality and confident style.

“Strong in Structure. Subtle in Style. Rooted in Story.”
At Tres Capas, denim is not just fabric—it's a medium for telling stories of resilience, individuality, and edge. The brand embraces timelessness over trends, investing in layered quality both in craft and meaning. Just like its shield-shaped logo, Tres Capas protects what matters: authenticity, craftsmanship, and purpose-driven fashion.

Born out of a multicultural vision and a love for enduring design, Tres Capas was founded to bridge continents and cultures through denim. From the sewing tables in India to fashion markets across Spain and Latin America, the brand grew layer by layer—crafted with care, styled with simplicity, and designed to last.

The shield emblem represents protection and permanence. The “T” and “C” initials inside are monogrammed with precision, symbolizing the bond between brand and wearer. Every stitch, label, and tag carries forward this narrative—honest denim for bold living.

Primary Typeface (Logo):
• A modern, geometric sans-serif with rounded corners.
• Clean, legible, and versatile.
• Resembles typefaces like Exo, Orbitron, or Eurostile Soft Rounded.

Recommended Web & Print Fonts:
• Headers & Logo Inspired Font: Montserrat Alternates / Exo / Nexa Bold
• Body Text: Open Sans / Lato / Roboto / Source Sans Pro
• Accent Text (Quotes / CTAs): Raleway / Avenir Next

Color Name      Hex Code Usage

Tres Red             #E1262F Brand accents, logo

Jet Black             #000000 Text, base contrast

Pure White         #FFFFFF Logo text, backgrounds

Natural Kraft      #C8A165 Hang tags, eco-packaging

Denim Blue          #3B5A82 Fabric tone (reference)

Attribute     Description

Durable       Triple-stitched quality, made for long-term use

Global          Designed with cultural fusion, worldwide appeal

Clean             Minimalist aesthetic with bold iconography

Authentic      Rooted in honest craftsmanship and sustainable design

Confident      Empowering identity and urban expression

• Millennials and Gen Z (18–40 years)
• Urban professionals, creatives, and fashion-conscious individuals
• People who value durability with design
• Shoppers in India, Spain, Mexico, and expanding global markets

• Labels & Tags: Kraft, minimalist hang tags with embossed logo
• Packaging: White matte bags with red city banding
• Retail: Monogram shield signage with backlit illumination
• Business Cards: Bold, dual-sided layout with global city presence
• Fabric Labeling: Red woven tag stitched inside jeans

Home Page:
Headline:
"Three Layers. One Identity. Discover Denim Built for the Bold."

Title:
Our Story
Content:
From our roots in New Delhi to the streets of Madrid, Tres Capas was born with a vision to bring layered quality to global wardrobes. “Three Layers” isn't just our name—it’s our method. With each pair, we stitch strength, simplicity, and story. Our denim is for those who choose to stand tall, live bold, and wear their identity with pride.

Title:
Why Three Layers?
Content:
Our three-layer approach ensures structural integrity, comfort, and timeless design. Inspired by heritage tailoring and future-forward fashion, Tres Capas jeans are made to withstand time—and trends.

Feature close-ups of:
• Red label tag
• Jeans leather patch
• Packaging and shopping bag
• Retail display (signage)

Use the details shown on the business cards (Name, email, website, phone) Include links to flagship stores across:
• New Delhi
• Mumbai
• Mexico City
• Madrid/Spain